Science Central to launch new logo

Science Central logo

News release from Science Central:

Science Central to launch new logo
Official unveiling to be held on Wednesday, May 15th

(May 9, 2013) – Science Central, the region’s premier gateway for informal science education, will unveil a new logo to the public on Wednesday, May 15, 2013, 10:30 a.m., at their 1950 N. Clinton Street location.

“With all the exciting new changes going on at Science Central, it was time to develop a new look and feel for what Science Central is all about,” said Executive Director Martin Fisher. “Our current logo has been in use for about 15 years, and it implies we are primarily a kids-oriented center. In reality, Science Central is a regional resource that provides inspiring and fun hands-on science education for people of ALL ages, so we wanted a look that was more appealing to every age group. We think our new logo will accurately represent that.”

The public is invited to attend the event, which will feature Fort Wayne Mayor Tom Henry, City Councilman Tom Didier, Science Central Executive Director Martin Fisher, and Science Central Board Chair Karrie Kitch. In traditional Science Central fashion, the logo unveiling will feature a very visual scientific demonstration! Free admission to Science Central will be offered from 10 a.m. to 11 a.m. for the unveiling ceremony.

The logo was developed by Fort Wayne advertising and marketing firm Boyden & Youngblutt, under the direction of Lisa Wylie, account executive. Graphic artist Todd Lemley was the designer of the logo.

“We conducted a little preliminary research among visitors to Science Center, showing them several logo designs,” said Fisher. “The winning design was the overwhelming choice of our visitors, staff and Board.”

About Science Central
Science Central, a not-for-profit 501(c)3 organization, has provided a hands-on fun learning environment for over 17 years. Through our 120+ exhibits, school tours, distance learning programs and weekend public events, we bring the excitement of science and technology to over 130,000 children and adults annually. For more information, contact Science Central at 260-424-2400 or visit us on the web at

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