Roob to depart from IEDC; Hasler named as replacement

News release from Indiana Governor Mitch Daniels:

Roob to depart from IEDC; Hasler named as replacement

INDIANAPOLIS (September 1, 2011) – Governor Mitch Daniels announced today that Indiana Secretary of Commerce Mitch Roob, who has served as a cabinet member for the entire length of the governor’s administration, is leaving the IEDC to accept a private sector position. Daniel J. Hasler, who retired in 2010 after a long career at Eli Lilly and Company, has been appointed to replace Roob.

“I can’t say enough about the patriotism of this enormously talented man who has given seven years of what would have been his prime earnings years to building a better Indiana,” Daniels said of Roob. “He’s handled two of the biggest assignments we have given to anyone with terrific skill and selflessness. People like that are hard to find.”

Roob is joining WoundVision, a healthcare technology company as its president and CEO. He was the secretary of the Family and Social Services Administration from 2005 through 2008 but took a new assignment at the IEDC in January 2009.

During Roob’s IEDC tenure, he and the governor finalized 505 business projects that are expected to bring more than 55,000 new jobs and over $8.1 billion in investment to Indiana over the next several years. At FSSA, he led a major transformation of the organization, including the implementation of the governor’s Healthy Indiana Plan, welfare modernization, and initiatives to install the first agency-wide accounting system and reduce long-standing waiting lists for services to the elderly and persons with disabilities. Before joining state government, Roob was president of the Marion County Health and Hospital Corporation and was chief operating officer of the Indianapolis Water Company.

Since February, Hasler has been working on behalf of IEDC to bring life sciences business opportunities to the state following a 31-year career with Eli Lilly. Hasler served in a number of leadership positions at Eli Lilly, most recently as vice president for global marketing, responsible for the commercial strategy and market performance of Lilly’s pharmaceutical portfolio. He also was the chief marketing officer for Eli Lilly USA. Prior to that, he led the commercial operations of Eli Lilly’s largest European group for three years and was general manager and president of Eli Lilly of Brazil LTD. In 2010, Hasler was the recipient of the Lilly Lifetime Achievement Award.

Hasler earned his bachelor’s degree from DePauw University and his Master of Business Administration from Duke University’s Fuqua School of Business.

Hasler’s appointment is effective Sept. 16.


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